BLISS

Complete Happiness . . .

… is how Merriam-Webster defines BLISS.

Messages bombard us daily saying that we deserve to be happy, that we’ve earned a right to know bliss 24/7, and, if we ain’t feelin’ it, something’s wrong, or so we’re told. Even the language of bliss or happiness overflows with words such as awesome, great, wonderful, mind-blowing!

Slogans convince us to buy things that will make us happy. Happiness comes in face creams, perfumes, foods, pills, spritzers, beverages, music, sex, cars… an endless list of blissful possibilities.

Bliss-Point

Bliss-point is a major factor in many, if not most products, and is common in the food industry. Bliss-point is specifically designed “to capture that perfect amount of sweetness that would send us over the moon, with [the company’s] products flying off the shelf.”* A bag of chips has a bliss-point calculated so that you “empty it without thinking”.** In sum, we eat to feel bliss. We buy to feel bliss. We seek bliss-holidays and parties. We want to be completely happy. For info on bliss-point, check out the links at the end of this blog— eye-opening!